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Small Biz Life

YOU STARTED A BUSINESS! YOU ARE AMAZING AT WHAT YOU DO. But there is a lot more to running a successful business: accounting, marketing, IT, sales, management. You wear so many hats. Add family, friends, health, home…no wonder you are tired! WE GET IT! We have been small business owners for the past seven years and have worked with small business owners for the last fourteen years. We know the challenges of finding the right solutions and juggling all the responsibilities. We know how hard it is to put YOURSELF on the to-do-list. YOU ARE NOT ALONE. COME JOIN THE COMMUNITY. TOGETHER WE CAN GROW AND THRIVE.
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Now displaying: December, 2017
Dec 24, 2017

The key to sales is effectively communicating your message. In this episode, Kristin and Jeff discuss tips for improving your communication online and in-person.

For complete show notes check out the podcast on SmallBizLife.com

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https://www.smallbizlife.com/blog/episode-119-how-to-improve-your-customer-communication

 

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Episode 4 - Who is your ideal customer? http://www.smallbizlife.com/blog/episode-4-who-is-your-ideal-customer

Episode 113 - Why you need an avatar https://www.smallbizlife.com/blog/episode-113-why-you-need-an-avatar

Episode 12 - Are you speaking your customer's language? http://www.smallbizlife.com/blog/episode-12-are-you-speaking-your-customer-s-language

Episode 97 - How to deal with unhappy customers https://www.smallbizlife.com/blog/episode-97-how-to-deal-with-unhappy-customers

SEO Yoast WordPress plugin https://yoast.com/wordpress/plugins/seo/

Flesch Reading Ease Tool http://www.readabilityformulas.com/free-readability-formula-tests.php

 

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Dec 17, 2017

Kristin and I are always looking for ways to grow our online business. So we have started researching creating an online conference or summit.  They offer much of the benefits of a real-life conference with networking and sales. However, the can be put together at a fraction of the cost.

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How to Earn Six Figures from a Virtual Summit https://www.entrepreneur.com/article/250580#

 

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Dec 10, 2017

Join Kristin and I as we go deeper into the future trend of small biz retail. The destination location.

Why are destination locations become so appealing?

  • Are you a destination or location?
    • Destinations rely on people to make a conscious decision to stop at your business
    • Locations rely on high traffic areas to bring in customers
  • Creates a larger potential audience
  • Become a place people must see if near your area
  • Not just for craft stores

For complete show notes check out the podcast on SmallBizLife.com

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http://www.jordans.com/

http://www.ikea.com/us/

https://www.yarn.com/

https://www.kingarthurflour.com/

https://www.lovelesscafe.com/

 

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Dec 3, 2017

Especially if you run a small business.  In the United States, it seems the craziness from Thanksgiving through New Year's Day can destroy us.  However, we do not have the Rocket War Day every Easter Day like in Chios island in Greece. It takes surviving the holidays to a whole new level.

Survival is key if you want to thrive a holiday season like we talked about in Episode 67 - Thriving through peak season. However, not everyone is busy during the holidays. If we are slow sometimes survival is more difficult so this year Kristin and I decided to look at both.

 For complete show notes check out the podcast on SmallBizLife.com

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Episode 67 - Thriving through peak season https://www.smallbizlife.com/blog/episode-67-thriving-through-peak-season

Episode 82 – Breaking out of your burnout https://www.smallbizlife.com/blog/episode-82-breaking-out-of-your-burnout

Rocket War Day https://www.youtube.com/watch?v=IR7K-s2Z4sA

The Rocket War of Chios (Full Documentary) https://www.youtube.com/watch?v=eDb_7hPNIoM

 

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